In the competitive world of consumer goods, packaging isn't just a container—it's a critical touchpoint that impacts brand perception, product protection, and consumer satisfaction. At BP Solutions Group (BPSG), we understand that exceptional packaging demands exceptional quality control. Our rigorous quality assurance protocols ensure that every folding carton, label, and package meets the highest standards of excellence.
Label Finishes: From Matte to Metallics - Choosing the Right Effect for Your Brand
In the competitive marketplace of 2025, your product label isn't just an information carrier—it's often the first and most impactful touchpoint between your brand and potential customers. While design elements like color, typography, and imagery are crucial, the finishing techniques applied to your labels can dramatically influence consumer perception and purchasing decisions.
At BP Solutions Group, we've spent 100 years helping brands perfect their printed materials, and we've witnessed firsthand how the right label finish can transform a good product into an irresistible one. From subtle matte coatings that whisper sophistication to eye-catching metallics that demand attention, label finishes offer powerful tools for brand differentiation and positioning.
In today's competitive marketplace, beverage packaging serves as much more than a container—it's your brand's first impression, silent salesperson, and crucial touchpoint with consumers. With countless options vying for attention on crowded shelves, the right packaging can make all the difference between a product that gets noticed and one that gets overlooked.
In 1925, a young man named Robert P. Williams opened a small letterpress shop in Asheville's historic Biltmore Village. Armed with determination and a deep understanding of the printing craft—having started sweeping floors in the industry after fourth grade—Williams began serving the community with personal stationery and business products. From those humble beginnings as Biltmore Press to today's state-of-the-art 40,000-square-foot facility, BP Solutions Group represents a century of family leadership, technological innovation, and unwavering commitment to community.
As we celebrate our centennial year, we reflect not just on where we've been, but on the values, relationships, and forward-thinking approach that have sustained us through ten decades of dramatic change in both technology and society.
