Asheville, NC, is a tourism hotspot known for its scenic Blue Ridge Mountains, vibrant arts scene, and historic architecture. Bed and breakfasts in the area are integral to this thriving tourism economy, offering guests a unique and personalized alternative to standard hotels.

With so many options for travelers, it’s crucial for bed and breakfasts to distinguish themselves, and print marketing plays a pivotal role in that effort. Whether it’s through guest-facing materials or promotional print campaigns, having high-quality, professional materials can enhance the guest experience and encourage return visits.

BP Solutions Group understands the Asheville hospitality industry and specializes in providing print marketing solutions for bed and breakfasts. With a wide range of print services and a reputation for excellence, we help businesses like yours deliver a polished, consistent message to guests.

We make sure your designs are print-ready, ensuring cost-effective solutions without sacrificing quality.

How BP Solutions Group Supports the Asheville Bed and Breakfast Industry

Asheville is home to a diverse selection of bed and breakfasts, each offering something special, whether it’s cozy mountain views, historic settings, or gourmet breakfasts. Print marketing materials give these businesses the opportunity to make a memorable impression long after a guest’s stay.

From in-room materials to marketing campaigns that target potential guests, BP Solutions Group provides the tools needed to strengthen your brand, foster guest loyalty, and promote your property in the competitive Asheville market.

1. Our Services: The Tools You Need to Enhance Your Guest Experience

At BP Solutions Group, we offer a comprehensive range of print services tailored to the hospitality industry. Our goal is to ensure that every printed piece reflects the quality and attention to detail your guests expect from your bed and breakfast.

Whether you’re looking for elegant room directories, eye-catching brochures, or custom-branded packaging, we can help bring your vision to life. Here’s a closer look at some of the critical services we offer:

• 6 Color Offset Printing: Achieve high-quality, vibrant printed items with exceptional detail.
• Digital Printing: Fast and efficient printing for small runs or personalized materials.
• On-Demand Print Services: Get precisely the number of materials you need when you need them.
• High Volume Variable Data Manufacture: Personalize your print marketing materials with ease.
• Full-Color Envelopes: Perfect for direct mail campaigns or guest communication.
• Digital Workflow: Streamlined processes to ensure timely, accurate production.
• Full-Service Bindery: Professional finishing touches, including binding and folding.
• Prepress and Proofing: Make sure your designs are perfect before they go to print.
• Die Cutting: Custom shapes and designs to enhance your materials.
• Aqueous and UV Coating: Protect your materials and make them stand out with a glossy finish.
• Custom Mixed Colors to Maintain Brand Integrity: Ensure consistent branding across all printed materials.
• Soft Touch Coating: Add a luxurious finish to brochures, business cards, or packaging.
• In-Line Coating and Custom Finishes: Perfect for high-impact marketing materials.
• EDDM (Every Door Direct Mail) Marketing: Reach local customers with cost-effective direct mail campaigns.

Our services allow you to create high-quality, effective print marketing materials that leave a lasting impression on your guests and enhance your brand’s reputation.

2. Print Marketing Materials: Elevating the Guest Experience

In-room materials are a critical aspect of guest communication and branding for bed and breakfasts. These materials not only provide essential information but also help reinforce the character and charm of your establishment. At BP Solutions Group, we specialize in creating in-room materials that are both functional and visually appealing.

Some critical in-room materials we produce include:

• Room Directories: These directories provide guests with important information about your property, including amenities, house rules, check-out times, and local recommendations. Well designed and high quality directories enhance the overall guest experience and serve as a helpful guide during their stay.
• Room Service Menus: If you offer dining or special services, professionally printed menus are an essential part of the guest experience. Clear, well-organized menus allow guests to explore your offerings easily.
• Bespoke Packaging for Toiletries: Custom packaging for toiletries adds a personal touch to your guests' experience. Branded packaging makes even small details feel luxurious, leaving a lasting impression on your property.

High-quality in-room materials demonstrate your attention to detail, reinforcing your brand and improving the overall guest experience. By working with BP Solutions Group, you can ensure that these materials align with your brand’s vision and are produced to the highest standard.

3. Key Card Folders and Branded Key Cards

In addition to in-room materials, many bed and breakfasts are adopting critical card systems for added convenience. BP Solutions Group is a trusted partner in the production of crucial card folders, ensuring that your branded materials remain consistent and professional.

We also offer branded key cards to enhance the overall guest experience. These materials not only make the check-in process more streamlined but also serve as a subtle branding tool that guests will interact with throughout their stay.

Print Marketing Ideas for Bed and Breakfasts

Aside from in-room materials and key cards, there are numerous other opportunities for bed and breakfasts to engage guests and potential customers through print marketing. At BP Solutions Group, we work with bed and breakfasts to develop creative marketing strategies that boost visibility and brand awareness.

Here are some additional print marketing ideas to consider:

1. Brochures and Rack Cards

These are essential tools for promoting your bed and breakfast both locally and regionally. Brochures can be placed in local tourism centers restaurants or handed out at events. Rack cards, which are smaller and more concise, can be strategically placed in high-traffic areas around town to catch the attention of potential guests.

2. Postcards for Direct Mail

Postcards offer a personal touch when communicating with previous guests or promoting special events. You can use them for direct mail campaigns that keep your bed and breakfast top of mind, especially when offering seasonal discounts or special promotions.

3. Business Cards

Stylish and professional business cards are an essential networking tool for bed and breakfast owners. They can be left at local shops, handed to guests, or included in brochures and welcome packets.

4. Custom Stationery

Elevate your communication with guests through custom stationery for letters, thank you notes, or welcome messages. Branded stationery is another subtle but effective way to make a lasting impression.

5. Event Flyers

For bed and breakfasts that host special events such as weddings, retreats, or themed getaways, event flyers are an excellent way to promote these occasions. Flyers can be displayed locally or sent out via direct mail to inform past and potential guests about upcoming events.

6. EDDM (Every Door Direct Mail) Marketing

EDDM marketing allows you to reach out to potential guests in targeted areas without having to maintain a mailing list. By distributing brochures, postcards, or promotional materials to every household in your chosen neighborhood, you can increase brand awareness and attract more bookings.

Ensuring Your Designs Are Print-Ready

At BP Solutions Group, we don’t offer design services, but we are experts at ensuring your designs are print-ready. We collaborate closely with your team to make sure the final product looks exactly how you envision it.

If we notice potential issues with your design, such as features that may increase printing costs or elements that could affect the quality, we’ll provide suggestions. However, the final decision is always yours.

Our focus is on producing high-quality prints that stay true to your brand, ensuring that every material you distribute reflects the character of your bed and breakfast.

Consultation and Collaboration for Bed and Breakfast Owners

We believe in collaboration and consultation to achieve the best results. While we ensure that your designs are ready for print, we also offer advice and guidance if we notice opportunities to enhance the design or save costs. However, our goal is to ensure your vision is realized as effectively and affordably as possible, leaving you in complete control of the final product.

Why Choose BP Solutions Group for Your Bed And Breakfast Printing Needs?

When it comes to print marketing, BP Solutions Group stands out as a trusted partner for Asheville bed and breakfasts. We are committed to delivering high-quality, professional print materials that enhance your guest experience, reflect your brand, and help grow your business. 

Whether you need in-room directories, brochures, or EDDM marketing campaigns, our team has the tools and expertise to meet your needs. With years of experience working with hospitality businesses, we understand how important it is to maintain brand integrity and produce materials that resonate with your guests.

BP Solutions Group takes pride in offering high-quality printing services, personalized consultation, and fast turnaround times so you can focus on what you do best: creating unforgettable experiences for your guests.

BP Solutions Group - Your Number 1 Choice for Bed and Breakfast Print Marketing Near Asheville

If you’re looking to create high-quality, professional print materials that align with the charm and personality of your bed and breakfast, BP Solutions Group is ready to help. From brochures and postcards to custom key card folders and in-room materials, we provide a full range of print services to help you make a lasting impression on your guests.

Contact us today to learn more about how BP Solutions Group can support your print marketing needs and help your bed and breakfast stand out in Asheville’s competitive hospitality industry. We’re here to ensure that every print material you produce strengthens your brand and enhances the guest experience.